At Metis + Craft, we blend deep research, marketing insight, and creative thinking to define a clear, relevant direction for your brand – whether you’re just starting out or reinventing what’s already there. Strategy isn’t one step. It’s the foundation that shapes every part of your brand’s design, content, and experience.

Our Services Include

Target audience profiling & messaging.
Brand language and tone-of-voice development.
Strategic content planning.
UX, content, or e-commerce website design.
Aligning values, visuals, and commerce.
Regulatory-compliant marketing language (e.g. for cosmetics).
Customer journey design across platforms.